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Analytical Methods for Effective Data Analysis
Section 1: Analytics Beginnings and Marketing Analytics
Introduction (6:22)
Four Types of Analytics (11:09)
Customer Life Cycle: Part 1 (10:26)
Customer Life Cycle: Part 2 (9:21)
Marketing Model Types: Part 1 (10:32)
Marketing Model Types: Part 2 (8:50)
Marketing Model Types: Part 3 (9:45)
Marketing Model Types: Part 4 (10:20)
Marketing Model Types: Part 5 (6:54)
Marketing Model Types: Part 6 (9:23)
Marketing Model Types: Part 7 (10:57)
Section 2: Social Media Analytics
Social Media Analytics (9:53)
Sentiment Analysis: Part 1 (9:05)
Sentiment Analysis: Part 2 (9:28)
Section 3: Predictive and Prescriptive Analytics
Predictive Analytics (8:20)
Prescriptive Analytics: Part 1 (7:25)
Prescriptive Analytics: Part 2 (9:55)
Section 4: Exercise and Conclusion
DOWNLOAD ME: Course Exercise Files
Exercise One (11:16)
Exercise Two (10:44)
Conclusion (0:49)
Course Quiz and Certificate of Completion
Course Quiz and Certificate of Completion
Customer Life Cycle: Part 1
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